Union Perks Plus lauched as a newcomer to the affiliate marketing space in 2020, with its goal to offer a benefits program that would provide its users a cash back incentive program for their day to day purchases. To realize this vision, the Union Perks Plus team was in need of a brand identity and robust and capable incentive platform that would compete with some of the largest names in affiliate marketing. To achieve this, they partnered with Sorger & Co. to create and deliver on a full brand and product strategy for their platform.
Sorger & Co.'s design team delivered a complete brand book to be used across digital assets, print media and merchandise, as well as a fully-realized web and mobile style guide for the Union Perks Platform. From there, Sorger & Co. product and development professionals worked closely with the Union Perks Plus team to assess and document the platform's business and functional requirements, delivering and implementing a complete product roadmap to serve the client's needs in both the short and long term. Today, Union Perks Plus is a unique and leading-edge affiliate marketing brand and incentive platform featuring the latest and greatest web technologies and built with industry best practices and approaches in mind.
Union Perks Plus and Sorger & Co. continue to work in partnership towards building new features and functionality into the Union Perks Plus platform, including white-label strategies, mobile apps and more.